CEO & Founder

Sjors Hooijen

Sjors drives NexaLab’s mission to make advanced AI and software innovation accessible to every company in the Kempen. With a strong background in technology and entrepreneurship, he leads the strategic direction, partnerships, and growth of the Lab.

About Sjors

Sjors Hooijen is the CEO & Founder of NexaLab, the innovation lab accelerating digital transformation across the Kempen. He launched NexaLab to close the growing gap between regional business needs and modern AI and software capabilities.

With a background in technology, AI, and product development, Sjors brings a practical, impact-driven approach to regional innovation. He leads the Lab’s strategic vision, builds partnerships with companies and educational institutions, and ensures that NexaLab delivers scalable, reusable solutions that make digital transformation affordable for SMEs.

His mission is clear: create a shared innovation engine that strengthens competitiveness, talent retention, and long-term digital resilience across the region.